Kimberly-Clark continues to make Kleenex, Cottonelle, and other disposable products out of old-growth trees from Canada’s ancient Boreal Forest. So we’re asking everyone—especially moms and kids—to create messages that Greenpeace will deliver to Kimberly-Clark. Visit our action centre to get started, or read on for more info.Visit the Kleercut Action Site for Canada
The Problem: Destroying forests, targeting moms
Kimberly-Clark makes Kleenex, Cottonelle, Huggies, Pull-Ups, Kotex, Depend, and other disposable products out of clearcut ancient forests including the Boreal Forest.
Canada’s Boreal Forest is essential in fighting climate change and providing a home to wolves, eagles, bears and threatened wildlife like the woodland caribou and wolverine.
Instead of investing in alternative materials like recycled fibre, the company makes large investments in marketing campaigns that target their most important customers: young women and mothers.
The Solution: Kimberly-Clark needs to:
* Immediately stop purchasing virgin fibre from endangered forests
* Dramatically increase the amount of recycled fibre used to make their products
* Ensure that the remaining fibre comes from operations certified by the Forest Stewardship Council (FSC)
Take Action: Send a message to Kimberly-Clark!
Kimberly-Clark knows that young women and mothers are the primary purchasers of household products like Kleenex and Cottonelle. So the opinion of women, mothers, and kids is especially important in helping to convince this company to do the right thing. That’s why we need you to send a message to Kimberly-Clark today.
You can send a photo, video or give them a call!
It’s easy! Visit our action centre for tools and examples.
Kleercut Action Site
Greenpeace will send your messages to Kimberly-Clark decision makers for you and we’ll post your responses on our website.
Greenpeace and the Boreal Forest need your continued support. This time we need to see you in action!
