Earth School kids send a video message to Kimberly-Clark.
Students from a New York school learned about the Kleercut campaign—the forest, habitat, and ecosystem destruction caused by Kleenex brand and parent-company Kimberly-Clark—and took matters into their own hands. They conducted their own research on alternative tissue brands and implemented the “Kleenex-free policy” at their school. Taking their campaign a step further, the students, their teacher, and a parent, created a video about what they do at their school—ride the Pedal-A-Watt bike to generate electricity, ride the see-saw pump to water the garden, and compost kitchen scraps—and what they do not do at their school—Use Kleenex!
