Media releases, Press kits, Photos

Kleercut Billboard Greets Kleenex Executives

Cut & Run

Greenpeace along with Natural Resources Defense Council (NRDC) targeted K-C in the hometown of their world headquarters in Texas. This past Monday, between Irving and Dallas, Texas, a billboard was erected, "Kleenex: Wiping Away Ancient Boreal Forests," to greet Interstate-183 passersby. The billboard sits on the likely route many K-C employees and executives drive to work and serves as a reminder that Greenpeace expects more out of the world's largest tissue paper manufacturer.

Check out the billboard and the write-up in the Los Angeles Times Blog

Scientific Report: Logging in Boreal makes Global Warming Worse

TurningUptheHeat

Logging in Canada's Boreal Forest is exacerbating global warming by releasing greenhouse gases and reducing carbon storage, says a new Greenpeace report released today. It also makes the forest more susceptible to global warming impacts like wildfires and insect outbreaks, which in turn release more greenhouse gases. If this vicious circle is left unchecked, it could culminate in a massive and sudden release of greenhouse gases referred to as "the carbon bomb," the report warns.

Download the full report

Kleenex and Kimberly-Clark receive failing grade in UK tissue product report card

Tissue Report Card

Kleenex brand tissue products and its manufacturer Kimberly-Clark scored a failing grade of 'E' on a tissue product scorecard released in the UK by Greenpeace. They received this grade because Kimberly-Clark uses no recycled fibre in Kleenex tissue products in the UK or in North America and the company buys much of its virgin fibre from clearcut areas in Canada’s Boreal Forest.

Though Kimberly-Clark has promised to begin to buy fibre from responsibly managed forests in the future for its UK products, the company continues to manufacture disposable products for the North American marketplace from destructive sources of fibre and with no recycled content. They are wiping out the habitat of threatened woodland caribou and further degrading the last pristine and intact areas of the Boreal Forest.

Kimberly-Clark: Part of the "Chain of Destruction"

Consuming the Boreal Forest

A new Greenpeace report reveals that American, Canadian and European corporations are fueling the destruction of the Boreal Forest. The report is a powerful reminder of the damage wrought by Kimberly-Clark’s unsustainable appetite for Boreal wood – and the importance of acting now to change it.

The report, Consuming Canada’s Boreal Forest: The Chain of Destruction from Logging Companies to Consumers, focuses on the provinces of Ontario and Quebec where forest products giants Abitibi-Consolidated, Bowater, Kruger, and SFK Pulp, are razing forests and trampling the rights of indigenous communities. In Ontario, less than nine percent of forests are protected. In Quebec, the situation is worse, with only five percent of forests shielded from industrial logging.

Aspen Skiing Company takes Issue with K-C's Tissue

Aspen

ASPEN, CO - The Aspen Skiing Co.'s latest environmental initiative is nothing to sneeze at. The Skico has removed all Kimberly-Clark paper products from their ski mountains, hotels and restaurants due to Kimberly-Clark's atrocious environmental practices. Diners at the Skico's 15 restaurants will no longer use Kimberly-Clark napkins when they bite into a cheeseburger and send ketchup squirting down their chins; guests at the posh Little Nell Hotel will not reach for a Kimberly-Clark Kleenex when they need to blow their nose. And to show they really mean business, Skico officials have even decided to drop all printed references to Kleenex Corner, an iconic spot on Aspen Mountain on the catwalk that connects Spar Gulch and the top of Little Nell. Observant skiers and riders might have noticed the removal of a trail sign for Kleenex Corner before this season.

Newspaper ads demand leadership to protect the Boreal Forest

Ad in Globe and Mail - Feb 17, 2007
In a series of ads in major Canadian newspapers, Greenpeace and other conservation organizations called on provincial political leaders to take measures to protect the Boreal forest.

Kimberly-Clark Fails Environment in 100 Top Corporate Citizens Ranking

Kleenex manufacturer destroys Canada’s Boreal Forest

Vancouver February 15, 2007 Paper giant Kimberly-Clark received low marks on the environmental protection in a recent ranking of the top 100 corporate citizens by Corporate Responsibility Officer Magazine on the issue of environmental protection. The world’s largest manufacturer of tissue products including Kleenex uses large amounts of pulp from destructive logging operations in Canada’s Boreal Forest. The company has been under the spotlight recently for circulating misleading information about the company’s environmental impacts to its shareholders, customers and the US Securities Exchange Commission.

Greenpeace locks down Kleenex headquarters

American company destroys Canada’s magnificent Boreal Forest

Toronto, Ontario, February 12 2007- Four Greenpeace activists have locked themselves down in the offices of Kleenex manufacturer Kimberly-Clark, demanding that the company stop destroying Canada’s Boreal Forest. Others are broadcasting chainsaw noises and spreading woodchips in the corridors to further disrupt operations at the American company’s Canadian headquarters.

“Kimberly-Clark’s executives want to continue on with business as usual. Unfortunately, business as usual for this company means taking one of the last great forests on Earth, one of our best defenses against global warming, and turning it into Kleenex and toilet paper,” said Christy Ferguson, a Greenpeace forests campaigner, from inside the building where she is locked down. “That can’t continue. We simply won’t let it. If companies and governments don’t change soon, they’re going to see large scale action and controversy in Canada’s forests.”

Kimberly-Clark's destruction of Canada's Boreal Forest Exposed in European Newspaper Ad

International Herald-Tribune Newspaper Ad
On Thursday, December 21, Greenpeace brought European public attention to Kimberly-Clark’s clearcutting of Canada’s Boreal forest through an ad in the International Herald Tribune. The ad shows a Kleenex tissue box and instructions on how to continue destroying ancient forests using the company’s products.

Kimberly-Clark’s Destruction of Canada’s Boreal Forest Prompts European Print Ad

International Herald-Tribune Newspaper Ad
Greenpeace takes Kimberly-Clark to task in International Herald Tribune

Toronto, December 21, 2006 - Greenpeace brought European public attention to paper giant Kimberly-Clark’s clearcutting of Canada’s Boreal forest through an ad in today’s International Herald Tribune. The ad shows a Kleenex tissue box and instructions on how to continue destroying ancient forests using the company’s products. The ad is the latest step in Greenpeace’s campaign to force Kimberly-Clark to stop purchasing pulp for its disposable products, including Kleenex, from destructive logging operations in Canada’s Boreal forest.

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